Emily with her Jims Jerky family

Emily Pullen has a big 2019 ahead of her. She’s the CEO of Jim’s Jerky in Toowoomba. Her business is on the verge of taking its products to Singapore, Vietnam and Fiji. She’s also the Cattle Council’s NAB Agribusiness Rising Champion.

Emily wouldn’t have it any other way. She recognises her involvement in Shell’s QGC Emerging Exporters Program has helped set her up for success.

Since joining Emerging Exporters last year, Emily has received ongoing mentoring and business advice. This has helped give her the confidence to put up her hand to represent the industry at a national level.

“ It’s definitely given me a much better view of the business and the confidence to step up and do something like the Cattle Council,” Emily said.

“ It’s enabled me to understand the different levels of complexity to the market, which enables me to ask more deep and searching questions over the next year.”

It’i s also helped Emily to represent the industry in Brazil at the International Beef Alliance Conference in May.

Jims Jerky Kitchen

Emerging Exporters is part of Shell’s QGC social investment program and is being delivered through a three-year partnership with Food Leaders Australia. The program supports growth of the agribusiness sector by identifying Australian and export markets through coaching and international trade missions.

“ We’ve learnt so much in the year we’ve been a part of it,” Emily said.

“ We knew what we wanted to do, but we had to no time to even research what was required. That became a barrier within itself.

“ The Emerging Exporters Program is about having that support to bridge the gap.”

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