Solar project video gallery

Title: 78 years of TV generated in 60mins | The Gangarri Solar Project
Duration: 30 sec

Description:
This clip shows a man’s life from his teenage years to age 78. The aim of the advertisement is to promote Shell’s new energy farm and how that can benefit everyday life.

SHELL PRESENTS: POWER TO MAKE THE FUTURE

[Background sound]
Disco/funk music starts playing from when the young man turns the TV on. 

[Video footage]
A young teenager is sitting on the couch; he turns the television on, and the room is instantly brighter. There is a lamp in the background that is on, giving the room a bit of life.

[Background sound]
The sound coming out of the TV, is somewhat like techno music that is being enjoyed by a large crowd, and this is done to show that the man’s taste in music has changed throughout the years.

[Video footage]
Whilst the background stays the same, the young man’s face ages and he becomes a bit older.

[Background sound]
The sound coming out of the TV then transitions into a game show.

[Video footage]
As the advertisement progresses, the man’s age gets older. He looks like a 30-something year old, who is sitting on the same couch with the same props in the set.

[Background sound]
The television then transitions to some sort of sport. There is loud cheering noises and screams coming from the TV.

[Video footage]
Again, the man has aged into his 50s, with everything around him staying the same.

[Voice over]
Shell’s new solar farm

[Background sound]
The TV sound in the background then transitions to cars swerving on the road, indicated he is watching some sort of action movie.  

[Video footage]
The man is now in his 60’s and 70’s, with his eyes glued to the TV.

[Voice over]
can generate enough energy in one hour

[Background sound]
The music coming from the TV is now a slower, more classical beat.

[Video footage]
The man now in his 80’s seems to now be watching an emotional movie, with tears in his eyes.

[Voice over]
to binge watch your favourite shows

[Background sound]
The music coming from the TV is still the same, being slower, more classical and a bit emotional.

[Video footage]
The old man now looks away from the camera, and directly at the camera, before turning back to the TV.

[Voice over]
for 78 years.

[Text displays]
POWER TO MAKE THE FUTURE

[Background sound]
The Shell jingle is played

[Text displays]
{SHELL LOGO}

#MakeTheFuture

Learn more at shell.com.au/solarproject

© Shell International Limited

Title: A solar farm bigger than 80 million pizza’s | The Gangarri Solar Project

Duration: 15 sec

 

Description:
This ad is used to inform customers on just how large Shell’s solar farm is by comparing it to the size of 80 million pizza boxes.

SHELL PRESENTS: POWER TO MAKE THE FUTURE

[Video footage]

Camera is looking down a hallway that leads to the front door

[Background sounds]

Door bell rings

[Video footage]

A female appears by walking out from a room on the left hand side of the screen

[Voice over]

Shell’s building a 650 hectare solar farm

[Video footage]

She turns around to open the front door

[Video footage]

Camera shot changes so that you are on the outside of the door as the female opens the door. You can see the back of multiple delivery people’s heads as they hold pizza boxes.

[Voice over]

That’s roughly the size of 80…

[Video footage]

Camera shows a bird’s eye view of the front yard of the house. We see a group of people all standing together to enter the house whilst holding pizza boxes to deliver to the woman.

[Voice over]

..million pizza’s.

[Video footage]

Camera continually pans out from the bird’s eye view to show the large number of people walking down a street and coming together to deliver pizza to the house.

[Text displays]
POWER TO MAKE THE FUTURE

[Background sound]

Shell Jingle is played.

 

[Text displays]
{SHELL LOGO}

#MakeTheFuture

Learn more at shell.com.au/solarproject

© Shell International Limited

Title: 1.2 million people cycling = 120MW of power | The Gangarri Solar Project

Duration: 30 sec

Description:
This ad is to show how powerful Shell’s new wind farm is, using human energy as a comparison. 

SHELL PRESENTS: POWER TO MAKE THE FUTURE

[Background sound]
This consists of desert like sounds, including birds, bugs and snakes.

[Video footage]
The start of this ad shows a very dry land, with not much moisture. There is nothing more to this than the emptiness of the field.

[Background sound]
The background still has nature like sounds, however, with the inclusion of heavy breathing

[Video footage]
The ad now shows a young woman alone on a spin bike in the middle of a desert. There are blue skies around, with nothing else in sight.

[Background sound]
In addition to the sounds of nature, there is a very faint sound of some very soft music and the sound of her spin bike moving.

[Video footage]
The camera now pans to the woman on the spin bike front on. With the sun gleaming from behind her, there is a sense of determination and empowerment that she illustrates. 

[Voice over]
Shells new solar farm can generate 120 mega watts

[Background sound]
The background music stays the same throughout this part of ad, however, the sound of multiplying spin bikes take control of all other background music.

[Video footage]
The woman is now looking directly at the camera, and as she is doing this the camera zooms out to show thousands of people on spin bikes in the desert.

[Voice over]
To produce that much power, we’d all have to cycle together.

 [Background sound]
The background music stays the same throughout this part of ad with faint music and the sound of many spin bikes moving. 

[Video footage]
The video now includes many more riders, and the camera has panned out to a much bigger landscape covering almost double the area it did in the frame before.

[Voice over]
All 1.2 million of us (voice is echoed to show the vastness of the landscape)

[Text displays]
POWER TO MAKE THE FUTURE

[Background sound]
The Shell jingle is played

[Text displays]
{SHELL LOGO}

#MakeTheFuture

Learn more at shell.com.au/solarproject

© Shell International Limited

 

 

 

 

Title: A solar farm that can power 17 million smart home devices | The Gangarri Solar Project

Duration: 15 sec

Description:
This ad is to show how powerful Shell’s new wind farm is, enough to power 17 million smart devices.

SHELL PRESENTS: POWER TO MAKE THE FUTURE

[Background sound]
Footsteps with an echoing voice of the conductor

[Video footage]
The start of this ad shows a conductor walking towards the screen from a dark stage, coming into focus with each step.

[Voice over]
Shells new solar farm can generate enough electricity to power….

[Background sound]
Drums play building up the scene, before an orchestra of dramatic music begins to play

[Video footage]
The conductor raises his baton as the buildup of drums play, then releases into a sea of smart phone devices acting in a sound wave

[Voice over]
“17 million smart home devices”

[Background sound]
Dramatic music continues to play

[Video footage]
The conductor conducts as per the music, waving his baton to every note

[Text displays]
POWER TO MAKE THE FUTURE

[Background sound]
The Shell jingle is played

[Text displays]
{SHELL LOGO}

#MakeTheFuture

Learn more at shell.com.au/solarproject

© Shell International Limited