{"organism":"Page","children":[{"organism":"Container.Raw","children":[{"organism":"Metadata","model":{"title":"How Viva Energy and Shell Get Drivers Where They’re Going","text":"\r\n\u003Cp\u003ETechnology has transformed commercial transport – including how drivers navigate routes around Australia. Take a trip through the history of navigation and discover Shell Truck Atlas. \u003Cspan style=\"font-size: 8.0pt;\"\u003E\u003C/span\u003E\u003C/p\u003E\r\n\r\n\r\n","links":[{"name":"How Viva Energy and Shell Get Drivers Where They’re Going","value":"https://www.shell.com.au/business-customers/shell-fuel-card/shell-card-content-hub/mud-maps-to-apps.html"}],"image":{"src":"https://www.shell.com.au/business-customers/shell-fuel-card/shell-card-content-hub/mud-maps-to-apps/_jcr_content/root/metadata.shellimg.jpeg/1697105732677/navigating-the-roads.jpeg","alt":"Navigating the roads","width":3840,"height":2166},"date":"2022-12-02T10:42:00.000Z"},"id":"/content/shell/countries/australia/en_au/business-customers/shell-fuel-card/shell-card-content-hub/mud-maps-to-apps/jcr_content/root/metadata"},{"organism":"ContentOwner","model":{},"id":"/content/shell/countries/australia/en_au/business-customers/shell-fuel-card/shell-card-content-hub/mud-maps-to-apps/jcr_content/root/contentowner"},{"organism":"Container.Header","children":[{"organism":"Container.Raw","ref":"https://www.shell.com.au/_jcr_content/root/header/inherited.model.json","id":"/content/shell/countries/australia/en_au/business-customers/shell-fuel-card/shell-card-content-hub/mud-maps-to-apps/jcr_content/root/header/inherited","model":{}},{"organism":"Breadcrumb","model":{"links":[{"name":"Home","value":"https://www.shell.com.au/"},{"name":"Business customers","value":"https://www.shell.com.au/business-customers.html"},{"name":"Business Fuel Cards | Fuel Cards for Small Business","value":"https://www.shell.com.au/business-customers/shell-fuel-card.html"},{"name":"Shell Card Content Hub","value":"https://www.shell.com.au/business-customers/shell-fuel-card/shell-card-content-hub.html"},{"name":"How Viva Energy and Shell Get Drivers Where They’re Going","value":"https://www.shell.com.au/business-customers/shell-fuel-card/shell-card-content-hub/mud-maps-to-apps.html"}]},"id":"/content/shell/countries/australia/en_au/business-customers/shell-fuel-card/shell-card-content-hub/mud-maps-to-apps/jcr_content/root/header/breadcrumb"}],"id":"/content/shell/countries/australia/en_au/business-customers/shell-fuel-card/shell-card-content-hub/mud-maps-to-apps/jcr_content/root/header","model":{}},{"organism":"Container.Main","children":[{"organism":"Container.Section","children":[{"organism":"PageHeader","color":"inherited","model":{"title":"From mud maps to apps - how Viva Energy and Shell get drivers where they’re going","text":"\u003Cp\u003ETechnology has transformed commercial transport – including how drivers navigate routes around Australia. Take a trip through the history of navigation and discover Shell Truck Atlas.\u003C/p\u003E\r\n","image":{"src":"https://www.shell.com.au/business-customers/shell-fuel-card/shell-card-content-hub/mud-maps-to-apps/_jcr_content/root/main/section_copy/page_header_copy_cop.shellimg.jpeg/1697105772377/navigating-the-roads.jpeg","alt":"Navigating the roads","width":3840,"height":960},"date":"2022-12-02T10:42:00.000Z"},"id":"/content/shell/countries/australia/en_au/business-customers/shell-fuel-card/shell-card-content-hub/mud-maps-to-apps/jcr_content/root/main/section_copy/page_header_copy_cop"},{"organism":"Container","colspan":8,"children":[{"organism":"Author.Info","id":"/content/shell/countries/australia/en_au/business-customers/shell-fuel-card/shell-card-content-hub/mud-maps-to-apps/jcr_content/root/main/section_copy/simple_copy_copy_cop/author_copy","model":{"links":[{"name":"By Shell on Dec. 02, 2022"}],"image":{"src":"https://www.shell.com.au/business-customers/shell-fuel-card/shell-card-content-hub/mud-maps-to-apps/_jcr_content/root/main/section_copy/simple_copy_copy_cop/author_copy.shellimg.png/1697105806332/shell-pecten.png","alt":"Shell Pecten","width":2500,"height":1405}}},{"organism":"PromoSimple.Text","color":"inherited","id":"/content/shell/countries/australia/en_au/business-customers/shell-fuel-card/shell-card-content-hub/mud-maps-to-apps/jcr_content/root/main/section_copy/simple_copy_copy_cop/text","model":{"title":"How technology has transformed driver navigation","text":"\u003Cp\u003EOver the past 110 years, Australian commercial road transport has seen a lot of change – but Shell branded fuels have been there to support them along the way. One of the more significant changes in the industry is how long-haul drivers navigate this vast continent.\u003Cbr\u003E\r\n\u003C/p\u003E\r\n"}},{"organism":"PromoSimple.Text","color":"inherited","id":"/content/shell/countries/australia/en_au/business-customers/shell-fuel-card/shell-card-content-hub/mud-maps-to-apps/jcr_content/root/main/section_copy/simple_copy_copy_cop/text_1077948173","model":{"title":"The early days for owner drivers","text":"\u003Cp\u003EAustralia’s network of over 350,000 km paved, and 550,000+km unpaved roads, criss-crosses the nation. Hauling freight from one side of the country to the other can take drivers five days or more, particularly across remote areas. Over the years, a significant portion of Australia’s freight has been hauled by owner drivers – a trend that started after WWII when ex-servicemen bought old military trucks to start their own businesses.\u003C/p\u003E\r\n\u003Cp\u003ESo, how have drivers navigated our wide brown land over the last century? It all started with the humble mud map – a rough map sketched out with landmarks, distances, and road condition updates.\u003C/p\u003E\r\n\u003Cp\u003EFormer driver and Fuel Operations Manager at Road Trains of Australia, Glenn Scott, says that, with no professional maps or now GPS, mud maps were critical to a smooth run.\u003C/p\u003E\r\n\u003Cp\u003E“It would be: drive down this road until you see the big tree, then turn left and go for 57km until you see three mailboxes on the right,” he said.\u003C/p\u003E\r\n\u003Cp\u003E“It was more than just where to go; we’d share information on driving conditions and things to watch out for, like a corner with dips that could tip you over, or a tricky river crossing.”\u003C/p\u003E\r\n\u003Cp\u003EMost drivers were old hands at managing the trusted Ausway, Melway, Gregory’s and UBD street directories to find their way through capital cities – as well as the foldout maps of surrounding regional areas across entire states.\u003C/p\u003E\r\n"}},{"organism":"PromoSimple.Text","color":"inherited","id":"/content/shell/countries/australia/en_au/business-customers/shell-fuel-card/shell-card-content-hub/mud-maps-to-apps/jcr_content/root/main/section_copy/simple_copy_copy_cop/text_1420930051","model":{"title":"The move to modern journey management","text":"\u003Cp\u003EStreet directories are now relics that can fetch high prices as vintage collectibles. The navigation information that was previously shared on mud maps is now readily available at the touch of a button via GPS and route planning apps.\u003C/p\u003E\r\n\u003Cp\u003EGPS uses complex algorithms to evaluate route variables such as tolls, traffic and weather conditions to create an optimum route. Route planning apps take this a step further by considering fleet-specific variables such as driver schedules, cargo capacities and delivery windows.\u003C/p\u003E\r\n\u003Cp\u003EThis level of route optimisation is vital to owner driver profitability, increasing productivity and reducing costs.\u003C/p\u003E\r\n"}},{"organism":"PromoSimple.Text","color":"inherited","id":"/content/shell/countries/australia/en_au/business-customers/shell-fuel-card/shell-card-content-hub/mud-maps-to-apps/jcr_content/root/main/section_copy/simple_copy_copy_cop/text_203902362","model":{"title":"The Shell Truck Atlas","text":"\u003Cp\u003EThe Shell Truck Atlas is an interactive tool that helps owner drivers locate truck-friendly service stations within the Shell branded and Liberty retail networks. These sites are tailored specifically for the road transport industry, with features like:\u003C/p\u003E\r\n\u003Cul\u003E\r\n\u003Cli\u003EFaster refuelling with high flow diesel pumps\u003C/li\u003E\r\n\u003Cli\u003EHealthy food options\u003C/li\u003E\r\n\u003Cli\u003EShowers\u003C/li\u003E\r\n\u003Cli\u003ELaundry facilities\u003C/li\u003E\r\n\u003Cli\u003ETruck parking & canopies\u003C/li\u003E\r\n\u003Cli\u003EDriver lounges\u003C/li\u003E\r\n\u003Cli\u003EOpen longer hours (often 24hours)\u003C/li\u003E\r\n\u003C/ul\u003E\r\n\u003Cp\u003EThere are also a number of Shell branded unmanned sites servicing commercial vehicles only in remote areas, featuring less queuing and outdoor payment terminals (OPTs).\u003C/p\u003E\r\n\u003Cp\u003ESupporting the latest in route optimisation technology, drivers can use the menu in the Shell Truck Atlas to find the truck stop services they need and download a file for their route planning system.\u003C/p\u003E\r\n\u003Ch4\u003E\u003Ca href=\"https://www.shell.com.au/motorists/truck-atlas.html\" target=\"_self\"\u003EPlan your next trip with Shell Truck Atlas.\u003C/a\u003E\u003C/h4\u003E\r\n"}},{"organism":"CallToAction.Stacked","color":"brand2","colspan":8,"id":"/content/shell/countries/australia/en_au/business-customers/shell-fuel-card/shell-card-content-hub/mud-maps-to-apps/jcr_content/root/main/section_copy/simple_copy_copy_cop/call_to_action_copy","model":{"links":[{"name":"Apply for Shell Card today!","value":"https://www.shell.com.au/business-customers/shell-fuel-card/apply-for-your-shell-fuel-card.html"}]}}],"id":"/content/shell/countries/australia/en_au/business-customers/shell-fuel-card/shell-card-content-hub/mud-maps-to-apps/jcr_content/root/main/section_copy/simple_copy_copy_cop","model":{}},{"organism":"Container","colspan":4,"children":[{"organism":"PromoSimple.Text","color":"inherited","id":"/content/shell/countries/australia/en_au/business-customers/shell-fuel-card/shell-card-content-hub/mud-maps-to-apps/jcr_content/root/main/section_copy/simple_copy_copy_cop_2141020180/text","model":{"title":"You may also be interested in"}},{"organism":"Author.Info","id":"/content/shell/countries/australia/en_au/business-customers/shell-fuel-card/shell-card-content-hub/mud-maps-to-apps/jcr_content/root/main/section_copy/simple_copy_copy_cop_2141020180/author_copy_copy","model":{"text":"\u003Cp\u003EBy Shell on Jun. 23, 2021\u003C/p\u003E\r\n\r\n\r\n\r\n\r\n","links":[{"name":"How 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Going","value":"https://www.shell.com.au/business-customers/shell-fuel-card/shell-card-content-hub/mud-maps-to-apps.html"}]},"id":"/content/shell/countries/australia/en_au/business-customers/shell-fuel-card/shell-card-content-hub/mud-maps-to-apps/jcr_content/root/footer/breadcrumb"},{"organism":"Container.Raw","ref":"https://www.shell.com.au/_jcr_content/root/footer/inherited.model.json","id":"/content/shell/countries/australia/en_au/business-customers/shell-fuel-card/shell-card-content-hub/mud-maps-to-apps/jcr_content/root/footer/inherited","model":{}}],"id":"/content/shell/countries/australia/en_au/business-customers/shell-fuel-card/shell-card-content-hub/mud-maps-to-apps/jcr_content/root/footer","model":{}}],"id":"/conf/shell/settings/wcm/templates/base/structure/jcr_content/root","model":{}}],"model":{"title":"How Viva Energy and Shell Get Drivers Where They’re Going","text":" Take a trip through the history of navigation and discover how Shell Truck Atlas has transformed how 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